British Leyland Motor Corporation 1968-2005
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ISBN/EAN:
9780750963497
British Leyland Motor Corporation, formed in the wake of the post-war manufacturing boom, brought together almost all the British-owned car and commercial vehicle companies that then existed. At the head of the sixth largest car manufacturer in the world, its management confi dently expected to give the United Kingdom a leading place in the global motor industry. The eventual failure was one of the biggest and most disappointing disasters in British industrial history. Despite this, we can be proud of British Leyland's legacy: successful and much loved vehicles like the Mini and the Range Rover have endured, its working practices had a lasting effect on industrial relations policy, and brands that once formed part of the group continue to thrive in this ever-competitive market. From their unique insider perspective, three former employees of the brand reveal in unprecedented detail the ups and downs of this iconic British company.
| Autor: | Mike Carver, Nick Seale, Anne Youngson |
|---|---|
| EAN: | 9780750963497 |
| eBook Format: | ePUB |
| Sprache: | Englisch |
| Produktart: | eBook |
| Veröffentlichungsdatum: | 02.03.2015 |
| Untertitel: | The Story From Inside |
| Kategorie: | |
| Schlagworte: | brands british-owned commercial vehicle companies british industrial history british leyland motor corporation global motor industry iconic british company industrial relations mini post-war manufacturing boom range rover the story from ins |
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